Hashtag

 A hashtag is a word or phrase preceded by the # symbol, like #TravelTips. It’s used on social media platforms (Instagram, Twitter, TikTok, etc.) to categorize content and make it discoverable.

How it works

  1. Grouping content: Clicking a hashtag shows all posts that use it.

  2. Visibility: Using relevant hashtags helps more people find your post.

  3. Trends & campaigns: Hashtags often highlight trending topics, events, or movements.

Tips for using hashtags effectively

  • Be specific: #ChocolateCake > #Dessert

  • Don’t overuse: 3–10 relevant hashtags usually work best.

  • Mix popular and niche hashtags to reach both wide and targeted audiences.

  • Keep it readable: Use capitalization for multi-word hashtags: #TravelTips, not #traveltips

💡 Fun fact: The hashtag started on Twitter in 2007 as a simple way to group posts by topic, and now it’s everywhere!

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